Israel Rothman

Jul 192010

New Case Study Here: Beginning a Viral Marketing – The Moviepals Manifesto

Open Cinema Manifesto

Submitted by support on Sat, 06/26/2010 – 22:46

The world of cinema is changing. Digital technology, online distribution, and the power of social media are fueling a revolution in the way we tell stories.  You are a part of this revolution and an active player in deciding what movies, music, and art mean to you, how they’re made and who profits.

Primary Beliefs and Tenets  >>>more here online >>


Featured Articles:

Meritocracy Trumps Seo | The Rules Have Changed Again

Believe it or not, it is a documented fact that I reserved socialmediasystems.com and  .org for $8.95 each in the spring of 2007, and everyone asked me:

A moment's insight is sometimes worth a life's experience - Oliver  Wendell Holmes
(CC Wikipedia | ‘A moment’s insight is sometimes worth a life’s experience’ – Oliver Wendell Holmes)

“Why did you call it social media?”

As silly as that question sounds today, it was legitimate only three years ago.
I answered: “You will see soon enough.”

But this heads up is  not about me, or the past: it is about today, and the future:

First a Wikipedia definition:

” Meritocracy is a system of aristocratic or oligarchical government[1[2 or other organization wherein appointments are made and responsibilities assigned to individuals based upon demonstrated intelligence and ability (merit), evaluated using (frequent) institutionalized examination.

This is opposed to other value systems, where reward and legitimacy is based upon possession of wealth (plutocracy), origin (aristocracy), family connections (oligarchy), property, friendship (cronyism), technical expertise (technocracy), seniority (gerontocracy), popularity (representative democracy), or other historical determinants of social position and political power.”

>>>More about Meritocracy with examples of successful online one (including Google) here>>>>>

Mother-site is needed – Modern Facelift Integrated

MyTradeAmerica.com, the  Los Angeles broker for the dobarter.com network,  largest business barter exchange network in the world, wanted to integrate a modern look and feel and some not so secure social media bells and whistles to integrate with the very large, old, secure dobarter.com system.

The ASP programmers on the other end who administer this huge database were very helpful: now what we did here: dobarter face lift

This can be done over and over again very inexpensively: you can choose form thousands of templates to pick a look and theme, the we can do a makeover integrated into the Dobarter.com system to feed your business and modernize your look! >>>>more here online about Business Barter and re-skinning old database sites without compromising security >>>>

SPECIAL ANNOUNCEMENT:
Are you looking for way to earn  money from a niche website community?  Consider our lucrative affiliates program:  it takes five minutes and it is free:
>>>>> more here about earning money by putting a link on your website>>>>>>

Shameless Plug:

Stunning!  That is the effect that right picture can have on a memory, a moment, a dream, a reality.

To have the ‘what it takes’ to go after professional photography as her career and put herself through college was impressive enough:  I challenge anyone to describe her work as anything other than stunning.  On top of that, she is actually already in her chosen occupation making a living freelancing for wedding pictures as you see here in the Portland Oregon area.  She chose her goal and she achieved it; already at the ripe old age of 28!  It goes to show: hard work and real talent are always employed doing what they love!

My hat is off to Terra Rothman Wedding Photography in Portland Oregon

Jul 172010

MyTradeAmerica.com, the  Los Angeles broker for the dobarter.com network,  largest business barter exchange network in the world, wanted to integrate a modern look and feel and some not so secure social media bells and whistles to integrate with the very large, old, secure dobarter.com system.

The ASP programmers on the other end who administer this huge database were very helpful: now what we did here: dobarter face lift

This can be done over and over again very inexpensively: you can choose form thousands of templates to pick a look and theme, the we can do a makeover integrated into the Dobarter.com system to feed your business and modernize your look!

Take a good look at the traceable affiliate program, the social media optimization, the profile building, the. interface seamlessly integrated!

Jul 162010

I have considered doing this many times over the years: I am going to publish the latest version of my The bully sales pulpetselling system, which we used to sell over $10,000,000 in services that we invented to businesses over the last 10 years.

I should tell you that I have had almost every main-stream selling course there is on my thirty three years as a professional salesperson: first at European Health Spa (the Dale Carnegie Course);then Office Machines (fortune 500 training including the Lee Duboise course); then the automobile business (Grant Cardone, Tommy Hopkins…)

I credit all of these and many other great sales trainers for starting me off and many little tidbits have been updated in this guide to reflect a changing market.  No matter what industry you are involved in, successful business requires sales:  I will omit some of the stuff that is specific to my business, and I will continually improve and add to this so bookmark it:

Introduction:

Now that more and more business is conducted online, there is a gap between supply and demand that can only be filled with knowledge of how and why people make decisions to buy, or not to buy as the case may be.

1.  Rule number one: pick a battle you can win.

When people ask us: are you web designers, web developers, SEO experts?
We answer “no: that is a small part of what we do.”

These are all things that fall under the umbrella of what we do (Internet advertising), but each only plays a small part of a larger enterprise: making money online.

The first rule of any marketing campaign is to know the market and your target customer: in our case, it is a messed up marketplace: with everybody and his brother claiming to be able to design websites and/or create placement and hits; yet most of them fall into the category of the “blind leading the blind:” definition:
People who do not really know what they are talking about selling to people who do not really understand what they are buying, with no standards of pricing or performance.

For that reason, we take great care not to fit into any box that allows people to mistakenly categorize us: nobody who needs a consultant is willing to pay for one: so we sell the result of what we do, then do what we must to bring about that result;  adding value along the way after the sale.You are in control if you know how

Since anybody else who can assure results with any consistency is exorbitantly expensive because of these very same problems with the market, we are positioned perfectly to offer a wanted and needed service to a starving market, packaged and delivered in a readily accepted bundling: which is the secret to repeated success in marketing our services in a competitive marketplace: we are market driven.

The same methods can be applied to any business (and they are all online these days!):

  • Know the market
  • Address the problems of the market (your intended customers) with the way you position yourself in that market (address the ‘pain’ of the customers, and provide a solution)

2.   It is no longer who you know: it is what you know that matters: blogging:

It is like the difference between being a newspaper reporter, and owning the newspaper: if you have a free blog at blogger.com, wordpress.com, Google, Yahoo, Windows Live or anywhere else: the content will not help you get on top of the search engines (they actually insert specific tags to make sure of this!).  If, however, you have your own, properly optimized blog originating at your site, you will rank for your chosen search terms – even thousands or millions of combination choices of key words!

In short, having a blog (on somebody else’s system) will not get you to the top of Google (The Media); but being a blog (from your own social media hub) will!

Jul 142010

Stunning!  That is the effect that right picture can have on a memory, a moment, a dream, a reality.

To have the ‘what it takes’ to go after professional photography as her career and put herself through college was impressive enough:  I challenge anyone to describe her work as anything other than stunning.  On top of that, she is actually already in her chosen occupation making a living freelancing for wedding pictures as you see here in the Portland Oregon area.  She chose her goal and she achieved it; already at the ripe old age of 28!  It goes to show: hard work and real talent are always employed doing what they love!

My hat is off to Terra Rothman Wedding Photography in Portland Oregon

Jul 052010

The release of the Pilot for Mob Mentality, the 56 week series that is about to launch, three webisodes ‘in the can’ – here is the trailer!

YouTube – Mob Mentality Web Series Trailer – action comedy drama open cinema

ALL NEW PRICING AND NEW LOWER PRICED OFFERRINGS:advertising and product placement in original films and series:

New Media Advertising

New  Media
Advertise in MoviePals.com Open Cinema Productions – original films and series!

The right entertainment is the new answer to reach any audience.  Information age empowered consumers live, shop, and buy differently. They must be reached in a revolutionary new way.  There is a movement underway to fundamentally change the entertainment industry to empower the artists and professionals themselves to own their own works: sponsored commercial and/or non-profit Open Cinema is a worldwide movement. As pioneers in the Open Cinema movement we have been invited to speak at conferences from Los Angeles to Paris and many places in-between!

Supporting this new cinema is cost effective and popular, as most of your money goes to the artists involved! The Mob Mentality web series will reach millions of people in the years to come, as have past projects produced by Moviepals.org founder Solomon Rothman, which have been seen millions of times on minute budgets. When you contribute to the cause of open and collaborative entertainment and at the same time receive massive exposure for your business, you are spending the most leveraged and cost effective marketing money you have ever spent. For a one-time fee, your advertisement remains in the video FOREVER! Just imagine getting millions of views for your ad, and paying 1/10th the price of an ad agency campaign! You can’t get that kind of deal anywhere in old media! We have plans that cater to every scale of marketing campaign.

For a one-time fee, your advertisement remains in the video FOREVER! Just imagine getting millions of views for your ad, and paying 1/10th the price of an ad agency campaign!  You can’t get that kind of deal anywhere in old media!  We have plans that cater to every scale of marketing campaign.


$499

Custom Video Commercial

  • Using the actors from our series, we add a sketch showcasing your product , service or cause.
  • We add a more straightforward plug and version with the same actors on the same set (“This episode of Mob Mentality was brought to you by ‘your company’, etc.”) These are shot at the same time as the episodes itself in order to create an integrated feeling to each ad, which will air at the end of that episode.
  • You’ll be given a preview of both ads before they air, and then you can decide which one to is used.
  • Single Actor (or you) Introduction Video for a website
  • HD and web ready version
Example:
MoviePals Bio Video


$2999 quarterly

Quarterly Sponsor 12 Webisodes

  • Single or Dual Actor Web Introduction video
  • Graphic Design and Branding
  • HD and web ready version
  • This includes a lead-off ad for each episode explicitly stating your sponsorship.  The director and actors will be endorsing your business as well.
Example:
IdeaPals Introduction

For a one-time fee, your advertisement remains in the video FOREVER! Just imagine getting millions of views for your ad, and paying 1/10th the price of an ad agency campaign! You can’t get that kind of deal anywhere in old media! We have plans that cater to every scale of marketing campaign.

  • We also offer high-quality stock footage and videos at istockphoto.com.  You may either purchase a right to reuse clips royalty-free or order custom video content made for your exclusive use. Prices range from $1-$100 dollars, depending on the clip and the terms of use.

Instead of branding yourself with pop-up or banner ads that are pushed on your audience, we will show you how to draw the exact audience you seek to you by feeding to them and the world what they thirst for, laden with your message in a much more palatable and modern format We integrate the advertisement of your company into our entertainment content to reach that any chosen demographic!

  • All MoviePals.org productions are shot on high quality video
  • The utmost attention is paid to presentation and branding of your company, as well as the entertainment value of the advertisement, while maintaining the integrity of intellectual property to insure reach and audience for years to come.

Professional photography available form the Rothman clan in the Los Angeles and Portland Areas: weddings, commercials, custom videos for rediculously low prices!

Featured article:

http://socialmediasystems.com/blog/social-media-holy-grail-user-generateduser-rateduser-filtered-content/

It is time again, in on July 4th, 2010 to redefine the ‘down and dirty’ low down on who what where how and when for social media marketing and advertising campaigns:

There are revolutionary changes in the way people find their way to all media – it is a user-driven media

Interactive media means just that: that there is a two way conversation going on between the consumer of the content and the content producer: putting artist or author, critic or poet, advertiser and target market,  manufacturer and consumer constantly in touch with each other  in real time.  The media becomes a user-rated distilling process where the best prose, video, and other media find their way to the top of the pile through the distribution system itself, which is modern organic search influenced by the depth and the breadth of what I like to call “organic media” – large amounts of perfectly formatted and robust user-generated, user-filtered, user-rated content exists now, and with existing audiences by way of social media marketing through niche communities and groups.  I can get to exactly whom I want to  reach out to with the right content that they are looking for online: the “black hat” search marketers and spammers of the last ten years in this new media are now being replaced quietly by a new breed of content producers and distributors, circumventing main-stream channels and creating a new marketplace:

The proverbial cheese has moved:

  • As the media driven society evaporates the society-driven media appears in it’s place!
  • Huge transfers in power and wealth and influence are taking place accidentally, changing the landscape of media and the marketplace forever
  • In a user driven, user filtered,  user-rated, user distributed (sometimes called ‘viral)  media, THE VALUE OF THE CONTENT DELIVERED UP TO THE CONTENT CONSUMER IS THE MOST IMPORTANT FACTOR
  • The race is well underway already to capture little cyberspace acres of niche communities.  While large main-stream media are finally experimenting with tightly controlled user comments, a next generation of internet billionaires are already reading the hidden grail in these niche communities and online neighborhoods,  and they are literally building to suit the properties that will pay them ‘triple-net’  for many years to come.

What to do about it:

  1. Pick a niche
  2. Research the appetite of the target content consumer
  3. Become the source of that content

More here:

We are looking for referrals: we close 90% of referrals an we pay 15% to the referrer!

Mar 212010

This is a call for natural products, supplements, remedies, Gluten-Free foods: for a new two-tier affiliate direct marketing company where educating the public about natural and Holistic health foods and natural suppliments is the goal:

Enter :Bonitanature.com Naturals:

BonitaNature.com Newsletter(means beautiful nature) Is an informational Natural Health and Wellness Triple-Opt-In E-Zine – don’t buy natural remedies, natural cosmetics, or natural foods without reading this first! CLICK HERE TO SUBSCRIBE

BonitaNature.com Healthy Foods, Supplements, Remedies

Mar 192010

screen shot sitepals.org

Mar 182010

Would you like to make 15% of gross sales for referring people here, and 10% of gross in overrides for their referrals for the first year?  This is not Multilevel, only two levels and we actually have a wonderful list of products and services that everyone needs! sign up here:
Social Media Marketing Systems

Mar 072010

Welcome: you are currently subscribed to The Rothman Letter – you can update your preferences here, or: Unsubscribe from our Newsletters here.

4th Edition | The Rothman Letter | Ideapals.org Open Mic Event

One month old now, Ideapals.org has over 1000 members.  See the new, hilarious intro video:

…and many groups from local sports teams to  a company that lets private owners make money renting their cars, this dog hunts!  Be sure to be one of the first 5000 users to sign up to double your chances of winning a $50,000 prize; and to benefit from the huge launch that is about to take place later this month.

IdeaPals Open Mic – Entrepreneur Small Business Networking LA:

610 S Main Street #644
Los Angeles, CA 90014
805-827-2484

IdeaPals Open Mic Night in LA:

Want to network with creative people with the courage to make their ideas succeed? Want free press? Free videos? Free exposure? This meetup is for you.

This is the in person version of IdeaPals.org, where creative people can share, manage, and grow their ideas. Every attendee will have a chance to pitch their idea to a supportive audience and solicit feedback. Read more

The testimonials and endorsements keep rolling in:

>> More here >>

Social Media Systems Raises the Bar for WEB 2.5 Solutions, keeps prices low -

New easy payment plan announced: only $208 down with no credit necessary… >> More here >>

FEATURED ARTICLE:

The Big Problem – what is it and how will you solve it – lessons from the 80s

In the 1980’s,  I was involved in the Venture Capital industry; I actually earned a living for 6 1/2 years when there were no jobs by helping entrepreneurs raise money for start-up projects by way of private placements of common stock in non-public (private) companies.

I cannot imagine a harder thing to do, or a harder way to get paid, but I loved it.  I love working with passionate, creative people! >> More here >>

The world is flat!

Share your rags to riches success story here and win $50,000 while passionately changing the world for the better!

Feb 132010
In the 1980′s,  I was involved in the Venture Capital industry; I actually earned a living for 6 1/2 years when there were no jobs by helping entrepreneurs raise money for start-up projects by way of private placements of common stock in non-public (private) companies.
I cannot imagine a harder thing to do, or a harder way to get paid, but I loved it.  I love working with passionate, creative people!
(More history and credentials here)

The Above video clip is just questions and answers about “Open Source Movies”  and movie-making and collaboration made possible by advances in technology, and it is pretty long, but worth watching.

But ‘back in the day’, I was a member of A. David Silver’s venture capital club in Santa Fe New Mexico: hundreds of us would pay $7.50 each (the price of a nice dinner in those days) to pack into an empty movie  theater, sign into a handwritten ledger, with no name tags at all, and listen to a few entrepreneurs who had spent $100 each for their 5 minutes on stage, where they would talk about their businesses.  All the important financial sources, pension fund managers and venture capitalists in the area an some form outside the area were in the room, anonymous, able to contact the entrepreneurs directly after the meeting.
The electricity in the room was amazing: there were no refreshments, but nobody ever wanted to miss those meetings.
Fast forward to now: there are over 60,000 Meetup.com groups: millions pf people from all over the world getting together for local meetings facilitated by an online community that manages email invitations and RSVP’s based on location and key words preferences of the free users.  There are many thousands of Group leaders, who pay $20 per month to start a group, and that company is extremely profitable with nothing but a website, and they are hiring local people all over the world to build a huge company.
In the Venture Capital industry, we talk about the big “P”, the big problem to solve; because in venture capital the potential return from one good investment must be sufficient to create an ROI for the group in spite of 9 bad ones: the ‘upside potential’  must be sufficient for this formula to work.
To say that I am proud to be involved in Solomon Rothman’s company (my son) Moviepals Entertainment, LLC would be an understatement: the idea of artists owning their work and producing ‘open-source’ films that they own, and get 75% of the revenue from those films, with no middleman, is huge: open-source films is huge, and the problem of so many creative people not having access to the market, and the solution made possible by technology and innovation, and the potential profits from such a venture definitely qualify by our 80′s standards, and we have  raised a modest amount  private capital, and we will raise more.
So here is the point of this article: what is the big ‘P” for you; what is the problem that you can solve with all the changes in technology, culture, and the world in general that are already underway?
If you look like a ‘dear in the headlights right now’, consider how much easier this is that it once was:
  • Anyone in the world can get in the game: if you have an internet connection or access to a library, you can start right now
  • You can go to http:// ideaplas.org right now (it is the same as Moviepals.org for now while we rebuild the video sharing platform underneath), and start a free group, and start building a team to bring your solution to your “BIG P” to fruition, one step at a time, from scratch, with no money.
  • Everything you do there is optimized perfectly and available by key word search on Google and others – ahhh access to the whole world population for free!

For the first time in the history of mankind since Jesus was born, content trumps distribution: it is no longer who you know, or what you have that limits what you can accomplish: the only thing that matters, is your talent, and the value of your contribution, and your hard work.

If that does not inspire you, keep your day job!