How to Generate Blog Buzz and Get Media Coverage

1.  Work hard at what your doing and show your passion by blogging a lot initially.  Get a hook on a large story or something worth being linked to for.  Prepare a buzz campaign on this story / post.
2.  Target specific communities and be very proactive about contacting them, send bloggers personal e-mails be nice, be relevant and again show passion.
3. Put yourself in a box – Make sure the story can be understood or generates interst just fot he headline.  If it’s going to spread virally without a huge budget you’re going to need it to really resonate with the “right” people – you need evangelists for your story.
4.  As soon as the story is ready to leak, push and promote it as much as you can.  bloggers and social media are heavily biased twoards the bleeding edge or brand brand brand new, so as soon as the sotry breaks, that’s the time to push!  Leverage the press and buzz to generate more press and buzz.

I have used the media to raise millions in private capital, and to sell millions of dollars in products and services that we invented:

see: http://rothmanmarketing.com/credentials/

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